ABOUT

My mission is to help beauty and wellness businesses by writing content authenticating their brand and attracting that ideal customer, resulting in sales and profits. But also goodwill and genuine engagement that motivates loyalty in the long term. 

I'm a published writer with over 20 years of experience as an advertising and marketing copywriter for fashion and beauty companies. I've been a Copy Chief and Director of Marketing for Redken NYC. I can be dazzling with all types of creative teams.